Monday, November 5, 2007

Size Matters! Is your 'WHY' big enough?

In the Network Marketing world there is a cliché' question: “Is your WHY big enough?” The idea is that if your WHY is big enough, you'll find a way through the HOW. It's a nice enough sentiment, but does it go far enough? No.

As a result of this cliché, we see a lot of Network Marketers frustrated and on their way out of the business. “My WHY was plenty big,” they're thinking. Well, here's the real problem. Their WHY was plenty big. It was just nothing like clear. A fuzzy WHY is as bad as none at all.

Why are you in this business? To make your family more secure? To buy more toys? To improve your living conditions? Sure, those are all good reasons, but how will you know when you get there?

As a certified Project Management Professional my days are full of the question, “How will we know when we're done?” If it isn't measurable, it isn't a project… It's a dream. If it isn't specific, measurable, with clear conditions of satisfaction, it isn't a goal, it's some sort of wish. If it isn't written down, it's just a fantasy.

So what to do? Get something to write on, and let's get started. Picture yourself three months from now. You've had this plan in place and all of the tasks on it are complete. What does this look like? How many new distributors have you brought into the business?

Be specific, but realistic. If you say 90, you may be realistic, but that would be foolish for me. Make your goals realistic. Challenging, but realistic.

Okay, how many distributors? What is your monthly income from your Network Marketing business? How many people in your network are you developing as leaders? What is your “rank” in your company's compensation plan? (if your company has such a thing.) What bills have you paid off? How much were they? What have you invested? What have you given back?

Every answer must be vivid and clear in your mind. You must write them down and commit to them. Your goals give you information that you need to decide on the HOW. If you say you're going to add 12 distributors in the next three months, you need to add one a week. How many people must you speak with to enroll one a week? Where will you get the leads? How many calls is that? How many specific and measurable actions must you take each day to reach those goals?

How much money are you making? What does it take to get there? How much must you do in sales and recruiting each day?

How many leaders are in your group? If you add twelve people, how many of those will be leaders worth developing? (You can't grow apples on a pear tree. Some people are never going to be leaders. Accept it and move on.) How many hours will you need to spend developing them? What are your specific and measurable actions?

See what I mean? Now you're talking about a HOW! Now we're looking at an achievable, measurable, exciting plan!

Okay. Now go do it!


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http://www.EarnAFreeVacation.com

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http://joelaberge.GetNetMLMProfits.com

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