I was talking to one of the folks in my downline yesterday, and he was disappointed that people didn't want to listen to his presentation. That got me thinking about how to get people to listen. And I remembered:
You can't.
As a matter of fact, it isn't even a good idea to try! If you are fortunate to have a chance to speak with a prospect there is one irrefutable rule: Shut up and listen! It's not about you, it's about THEM!
Ask questions. Not yes-or-no questions. Open, leading questions that get the person to talk about themselves and their needs and their desires and their dreams.
Bad: You don't really like what you're doing, do you?
Better: What would you change about what you're doing?
Best: If you could do anything in the world, what would that be?
Really? Tell me more about that!
The idea is to let the person talk about how your Network Market proposal fits into their hopes and dreams of the future. If they had the power and money, what sorts of things would they like to be able to do for their family? What kind of exciting hobbies and interests would the like to spend more time on? If they could go anywhere, where would they go? Who would they take?
If your prospect has any idea about what your business is all about, they have already thought about how it doesn't fit into their life. They may have let some ideas filter through about how cool it would be if only… Now let them expand on those. Encourage them to dream.
Network Marketing is a unique business in that the thing we really offer to others is an opportunity to make their dreams real. That's what got you and me into the business, not the cool products – the dreams. That is what we help others to realize. How much better could it get? You are a purveyor of dream-fulfillment! A vendor of destiny!
Okay. Maybe I got a little carried away. But maybe not!
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http://www.EarnAFreeVacation.com
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http://joelaberge.GetNetMLMProfits.com
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